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Advertising During A Recession

Over the last year the US, once flying high, has fallen and face planted into a somewhat ugly recession. For people with steady jobs the fear is of course the dreaded pink slip. But as long as they


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Why Travel Marketing Is Going Green

Everything seems to be going green today, and that includes advertising and marketing. They are two

The Importance of Proper Media Planning

Planning, no matter what you're planning for, is usually pretty important. A lot goes into mak

Direct Response Advertising - The Multi Billion Dollar Industry

Direct Response Advertising is an up and coming industry worth over 250 Billion Dollars. The funny